Time to review your opinion on reviews

Not only hotels and restaurants can profit from 4 and 5-star reviews. Every brand should stay engaged and interact with its customers through reviews.

You only make a first impression once

A good first impression is crucial for your brand, since you only make a first impression once. That's why you shouldn't let bad reviews dominate your brand image. Your review management needs to be top of mind, and it's better to be safe than sorry at the least.

Even one single bad review can cause a lot of damage to your brand image.

Google loves personal content

Besides, search engines really value reviews, both in quantity and quality. They tell Google and its users that people are interacting with your brand, it makes the social relevance of your products and services reliable. Eventually it will help you rise in search rankings. Someone leaving a review will be evaluated as unique content. The more reviews are written, the more content Google collects, the better your brand will be assessed. In the end, it's better to have a lot of honest reviews with some criticism - nobody, and no product is perfect -  than a just a couple of 5-star reviews. Having only a few top reviews will look unreliable as well.

What about social media?

Reviews will have more or less the same impact on social media. They are an obvious sign of appreciation or depreciation from your clients. You should have an active mindset to reviews and engage with them.

You're one of them

Everybody looks for social weight-of-evidence every once in a while. For example, when you are searching for the ideal craftsmen for a certain job, you'll look for affirmation in the experience of others with specific companies. It takes away some of the insecurity of your choice, since other people have experienced good service.

Take a head start!

When you walk past two restaurants and while one of them is nearly packed, with the other one only having just two tables occupied, you'll almost automatically prefer the first one. We mimic, let actions of others guide us, and often adapt to the majority. So anticipate, manage your reviews now and take a head start. Forewarned is forearmed.

It is the pressure of our peers, after all, that gives us the support to try things we otherwise wouldn't have.

Bill Treasurer

Action? Interaction!

Reviews today are life of the party for your brand and website. Putting the best comments in the picture on your site will never do any harm to your image. Plus, you'd better engage with less positive reviews as well, if you find the time. Don't go for a simple apology, but show interest in their questions and be upright.

Show that you care

In that way, potential clients will see that when things go wrong, your company stays compliant and works towards solutions. It increases your reliability as well and will convince potential clients.

What can Say Hey do?

You understand your brand needs better reviews, but there's no time to ask for your customer's opinion? Say Hey has developed simple yet convenient tools to send review invitations to your clients and customers automatically.

Ready to get started?

Contact our team and let us help you improve your brand image.